CAREER
My Journey so Far...
Tap on each year and the respective roles I have held to view the impact I have made around the world!
Career year
Product Management InternHD · May 2024 — Jan 2025Bangkok, Thailand
Summary
Planned and executed HD's social media rebranding using GA4 consumer data to rank, visualize, predict, and guide ads.
Key Highlights
- Owned planning, execution, and monitoring of HD’s social media rebranding (TikTok, Instagram, YouTube).
- Used GA4 consumer data to build ranking, visualisation, and predictions with R.
- Guided ad production and deployment using consumer behaviour data.
- Guided newcomers on the team on how to use data-driven approaches for social media strategy innovation.
Skills Practiced
Project ManagementAnalytical SkillsMicrosoft OfficeWritingOptimizationTeam LeadershipPitchingData CleaningProduct ManagementSocial MediaGoogle AnalyticsMachine Learning AlgorithmsRTeam Management
HD Product Management Team 2024!
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